Articles, research and analysis on how generative search engines work, how visibility is built in AI models, and what really changes from classic SEO to GEO.
No, ChatGPT is not a wooden racket. What AI agents really are, how they differ from conversational assistants, and why today your reputation is still shaped on ChatGPT, Gemini and Perplexity.
At Google I/O 2026, Google called AI Search the biggest change to search in 25 years. With AI Mode as the default for everyone, monitoring becomes a commodity: the real value shifts to those who can read the data.
The foundational guide: what GEO is, how generative engines work, why classic SEO is no longer enough, and how to build a strategy that addresses both Google and ChatGPT, Gemini, Claude and Perplexity.
The concrete differences between classic SEO and AI Search, with 2026 statistics. What worked before and no longer works, what worked before and matters even more now.
Seven operational and prioritized actions to apply Generative Engine Optimization to a real website. From Schema.org to professional identity consistency, with code and sources.
The articles we publish on aiblog are source-based: academic papers, industry research, verifiable statistics. Every technical claim is supported by a source cited at the end of the article.
We publish little and with care. The goal is not quantity but utility: we only write when we have something concrete to say, supported by data, and applicable to your professional reality.
The blog updates regularly. If you want to stay updated, come back every two weeks or so.
aifound monitors each month how ChatGPT, Gemini and Perplexity represent your brand. A real person interprets the results and writes you a narrative analysis.
Request activation →Professional note. We work to improve how AI systems represent your brand over time. Keep in mind, however, that these are non-deterministic systems in continuous evolution: for this reason we can help you improve your visibility, but we cannot guarantee specific rankings or results. Anyone who tells you they can, doesn't really know AI.